Amazon FBA Labeling and Packaging Requirements
Amazon FBA requires FNSKU barcodes on every unit, specific box standards (max 23 kg), and proper packaging by product type. Non-compliance results in rejection, extra fees, or account suspension.
FBA Labeling Requirements
Every product sent to Amazon FBA must carry an FNSKU (Fulfillment Network Stock Keeping Unit) barcode, which uniquely identifies the product to your seller account.
FNSKU Rules
- Download FNSKU from Seller Central (PDF format)
- Label size: 1" x 2" (2.5 x 5 cm) or 1" x 3"
- One FNSKU per product unit
- Must be scannable (no blur, tears, or obstruction)
- Cover existing barcodes (EAN/UPC) to prevent misidentification
- Add "FRAGILE" label for delicate items
Packaging Requirements
| Product Type | Requirement |
|---|---|
| Liquids | Leak-proof cap + polybag |
| Powders | Sealed packaging |
| Glass/fragile | Bubble wrap + FRAGILE label |
| Textiles | Polybag with suffocation warning |
| Sharp edges | Protective wrapping |
| Multi-pack sets | Single package + "Set" label |
Box (Carton) Standards
- Maximum dimension: 63.5 cm per side (standard size)
- Maximum weight: 23 kg per box
- Over 23 kg: "Team Lift" label. Over 45 kg: "Mechanical Lift"
- Double-wall cardboard recommended
- Fill voids with cushioning material
- H-tape sealing method
Common Mistakes
- Using EAN/UPC instead of FNSKU
- Barcode on curved surface (unscannable)
- Missing suffocation warning on polybags
- Exceeding 23 kg box weight limit
- No expiry date label on perishable items
Frequently Asked Questions
Can I print FNSKU myself?
Yes, download from Seller Central and print on any label printer. Thermal printers produce more durable labels.
Will Amazon label for me?
Yes, Amazon's FBA Prep Service applies labels for 0.15 EUR/unit.
What if packaging is wrong?
Amazon may reject, charge extra prep fees, or return items. Repeated violations can suspend FBA privileges.
Pallet shipments?
Yes, for high-volume. Euro pallets (80x120 cm), max 180 cm height. Pallet labels from Seller Central.
References
- Amazon Seller Central FBA Prep Guide
- Amazon Barcode Requirements
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